Coaching

Coaching is a developmental process in which an individual, known as a coach, supports a learner or client in achieving a specific personal or professional goal by providing guidance, feedback, and encouragement. The coaching process is often structured and can involve various techniques, including questioning, active listening, and goal-setting. Coaches may work with individuals or teams in various contexts, such as sports, business, life skills, or executive performance.

The primary aim of coaching is to facilitate self-discovery and to enhance the client’s ability to improve performance, skills, and overall effectiveness. Unlike therapy, which often focuses on addressing psychological issues, coaching typically emphasizes goal attainment and action-oriented strategies. It is a collaborative relationship that empowers individuals to identify their strengths, overcome obstacles, and reach their desired objectives through accountability and support.